ROYAL ENFIELD: GEAR DESIGN (GRADUATION PROJECT)

This was my Graduation Project collection that contributed toward the creation of RE Accessory Gears for a Daily commuter + Unplanned weekend getaways.

BEST GRADUATION PROJECT AWARD 2016 - NIFT

Individual Project
Project Duration: Nov 2015 - April 2016
My Role: Product Designer, Market Researcher, User Research, Experience Design, Project Management, Prototype, Concept Development, Product Design Development & Testing.

 
OVERVIEW

Brief:

To create a range of products using Royal Enfield’s heritage and the collections are for men who work at organizations.

Going forward:

So my first step was to look at current trends (men's collections) and what are people doing who work at organizations, understanding Royal Enfield's Heritage.

CHALLENGE 

To create a range of classic and yet modern looking products using
Royal Enfield’s heritage through color and appeal to infuse depth, strength along
with a feeling of the heritage of Royal Enfield in clients.
The collection is for men who work in the corporate world and stay urban cities.

SOLUTION/ PROTOTYPE OFFERING
 

MOTOR RIDING GLOVES COLLECTION

Sketches

Sketches

Initial Sketches

Initial Sketches

Understanding Importance of Gloves

Understanding Importance of Gloves

Understanding Importance of Gloves

Understanding Importance of Gloves

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Final Looks

Prototypes

Prototypes

VARIOUS BAGS COLLECTION (MOTORBIKE MOUNTABLE BAGS)

Final Collection

Final Collection

Collection

Collection

Illustrations

Illustrations

Material Sourcing

Material Sourcing

Sketches

Sketches

Mountable Bag

Mountable Bag

Prototype - 1

Prototype - 1

Tool kit

Tool kit

Duffel Bagpack

Duffel Bagpack

Backpack

Backpack

Trade-show showcase

Trade-show showcase

HELMET INTERNALS DESIGN

Helmet Study

Helmet Study

Internals - 1

Internals - 1

Exploration

Exploration

Initial Sketches

Initial Sketches

Prototypes development

Prototypes development

Internals - 2

Internals - 2

Internals - 3

Internals - 3

Internals - 4

Internals - 4

Internals - 5

Internals - 5

LEARNINGS
 

- Key learnings were organization structure and barriers toward manufacturing a design

- Cost effective designs are key to large organizations

- Technical understanding of manufacturing processes, gloves, helmets, bags.

- Sketching, Software skills.

- Presentations to convince higher up's.